the sponsors

Vertex is a UK based pole dancing competition, dedicated to elevating the art of heels-based pole dancing by providing substantial rewards and recognition for competitors. Created by a Stripper, and POC, Vertex is deeply rooted in the authentic experi-ences and insights of the pole dancing community. We have conducted extensive research to ensure our competition aligns with what YOU, the competitors, truly desire.Our mission is to showcase the best talent and creativity in heels artistry, celebrating the unique skills and performances of each participant. With a prize pool exceeding £3000, we aim to offer significant financial rewards that reflect the dedication and artistry of our competitors.Vertex is committed to fostering a diverse, authentic, and inclusive environment. We welcome participants from all backgrounds and have chosen a venue that supports our inclusive values. Our judging panel and staff will reflect this diversity, ensuring a fair and representative evaluation process.

Established in 2022 by Enya Torres (@enyatorres_), Rude Girl Studio (@rudegirlstudio) is a dynamic pole dance studio situated within the same building as the UK’s largest strip club. Guided by almost a decade of industry experience, the studio passionately celebrates authentic movement, fostering a space that embraces diversity and individuality. As featured on ITV, Rude Girl Studio stands out for its commitment to preserving the roots of pole dancing. With a predominantly current and former sex worker staff base, the studio enables students to embrace all forms of sensual movement right from the source.

Situated between Croydon and Sutton, The Warehouse Dance Studios began as a boutique pole studio 10 years ago and has now blossomed into a thriving community, boasting its own dedicated building with 7 poles, reaching a height of 4.5 meters! Renowned for its pink aesthetics, The Warehouse Dance Studios has garnered a reputation as one of the prettiest dance studios in London. Beyond its physical allure, The Warehouse prides itself on fostering a safe, friendly, and inclusive environment that embraces polers of all shapes, sizes, and skill levels. Our main goal is to provide a space where individuals can feel empowered to explore their passion, free from judgment or limitation. Visitors often describe The Warehouse as a second home, to switch off from the outside world, have fun and work out alongside like-minded individuals. We offer a range of over 20 pole classes, 7 days a week, from absolute beginners to inter-advanced, as well as choreography, stretch classes and workshops. The Warehouse welcomes everyone through its doors, supporting you on your pole journey of strength, empowerment and confidence. With a welcoming atmosphere, a passionate team, and a stunning studio, we make every session a cool and fun experience. Cozy vibe and beautiful lighting create the perfect space to train, dance and let the stress go away.

Polepeople is the UK’s original Pole Studio, teaching pole dancing classes in London since 2003. Welcome! We are the Mama [and great Mama!] of London’s pole schools and one of the oldest in the world. From the very beginning our ethos has always been to enable everyone from all backgrounds to enjoy pole as a fun, liberating way of exercising and a path to body positivity and self empowerment. We have 2 London Studios – one in Moorgate, the City and our new studio in Television Centre, White City, West London. All our classes are friendly and supportive, with exceptional, fully qualified instructors who inspire everyone from absolute Beginners through to Super Advanced pros, in all styles of pole. We look forward to welcoming you to our inclusive, dynamic community where we’ll support you to have fun and flourish through pole xx

Klax is a luxury brand for all the baddies! And we mean ALL! Our signature pieces come in standard and fuller bust size… no more sizing up to squeeze your titties in. And a wider gusset to contain the taco! From micro kinis to mens bodysuits, you’ll come for the style, but you’re gonna stay for the fit!

Got a pole addiction? Us too. Welcome to PoleJunkie, your one-stop shop for all things pole dancing, performance wear, and enhancing your confidence. Explore, combine, and mix-and-match the finest pole brands from around the globe all under one roof. We’re committed to providing premium brands, innovative designs, and functional pieces to suit your unique style. We’ll supply the goods, you provide that fire touch.

The Poledancerka brand produces dance apparel that can be used for all kinds of dynamic activity or daily movement, such as dancing, swimming, jogging, and yoga… The inventors of Poledancerka are always creating new collections of bodysuits, leggings, tops, shorts… But the hallmark of the brand is the most famous and sexy knee pads currently available on the market. We want you to feel comfortable, confident and inspired – and freely express who you are. Poledancerka is the answer to the needs of the new woman, who loves her dynamic style, but who is also feminine, self-confident, loves beauty and whose priority is quality over quantity. Poledancerka is a brand that expresses elegance and boldness, dynamism and difference. It doesn’t bow to the rules, but paves the way for the unknown – focusing on sensuality and freedom.

Founded by Australian & UK pole pioneer Justine McLucas, Ecole de Pole’s flagship studio in Stockwell, London has been running since 2010 where you will find the beautiful Lauren Elise teaching every Wed night! Go get noodley with her!! EDP also hosts pole camps in Phuket and London every year and has an award winning internationally accredited Instructor Training program that has been critically reviewed by The Pole Physio to ensure they are the most up to date evidence based teacher training programs available. Each performer at The Garden will receive a 25% off voucher that can be used against any online or in person EDP instructor training programs including the London intensive camp in August!

LUPIT is a powerful force in the pole and aerial community, providing high-quality products used in studios, at home and at competitions worldwide. LUPIT is known for paying special attention to technology, functionality, revolutionary materials and design when developing pole and aerial sports equipment. For this reason, our products are made of high-quality materials that comply with European standards and justify our promise: your safety first! What we always want to emphasize: Athletes, artists and customers are actively involved in the development process to keep Lupit at the forefront of pole and aerial sports technology while developing a high-quality program and a wide range of supporting products and services. Our innovative approach provides athletes and artists with safe, state-of-the-art equipment.

Savage Pole Studio, just a stone throw away from Notting Hill, is a vibrant space dedicated to empowerment, confidence, and strength. We love to see our students conquer new moves, become stronger and see that anything is possible (even a handspring:)! We believe pole fitness and dancing is a fantastic activity where everyone, regardless of previous fitness experience, gender, body type, etc can feel the joy of movement and self-expression and make themselves proud! With a welcoming atmosphere, a passionate team, and a stunning studio, we make every session a cool and fun experience. Cozy vibe and beautiful lighting create the perfect space to train, dance and let the stress go away.

Founded by Rebecca Hudson, Aerial Arts Photography creates stunning, confidence-boosting images that celebrate your strength, movement, and artistry. As a pole dancer, Rebecca knows firsthand how much time and effort goes into crafting competition routines—that’s why she’s passionate about supporting this event and the incredible athletes taking part. Based in Inverkeithing, Fife, Rebecca offers individual and group sessions in a relaxed studio setting, where you can take your time, feel comfortable, and truly enjoy the experience.

Tatiana Active is a luxury Australian pole wear brand dedicated to creating high-quality, innovative designs that prioritise fit, functionality, and real dancer feedback. Designed in-house by Tatiana herself, every piece is thoughtfully crafted—steering away from fleeting trends and reflecting her core value: "Not Just For Show." As a leading innovator in the pole industry, Tatiana tackles coverage, sizing, and support challenges through clever solutions and unique features—without compromising on style. Because, there’s no time for wardrobe malfunctions when dancing or upside down. Tatiana Active have introduced the world’s first technical dance knee pads, The Ultimate Knee Pads – made with patented D3O® and SuperFabric® technology, so that it not only lasts and looks good, but actually protects you too. Imagine endless hours of floorwork without the material tearing. Picture high-impact kips and drops without the bruises or pain. This is protection trusted by soldiers and extreme sports athletes – and now by pole dancers all around the world. From one pole dancer to another, Tatiana Active is committed to making you feel safe, sexy and secure whilst you pole, play and perform

At ASD Osteopathy, we are a skilled and friendly team of three osteopaths & sports massage therapists who provide specialised, hands-on treatments for all ages that can help relieve and improve symptoms of a wide range of conditions. These include but are not limited to: ​ Back problems Sports injuries such as patella tendonitis, medial and lateral epicondylitis (tennis and golfers’ elbow), chondromalacia patellae Degenerative conditions such as osteoarthritis Neck pain Headaches Pregnancy-related pain Shoulder and rotator cuff injuries Posture-related problems Conditions relating to the feet such as plantar fasciitis and Morton’s Neuroma Common injuries such as sprained ankles and lateral epicondylitis (tennis elbow)

Dancing Dust is renowned internationally for its vegan grips and glitter powders hand-made by a dancer for dancers, performers, exotic dancers, competing athletes, and glitter enthusiasts. Although one may be mesmerized by the glitter, glow, and not to forget the luscious scent, the real power is in the product, as it bears a gripping aid- perfect for all you polers & aerialists out there! You can get the products in both powder and liquid form. The liquid can work as an antiperspirant pole grip for both your hands and body, leaving you looking good, smelling, and most importantly in control!

As we proudly continue our fourth year in business, we recognize that this is no small achievement, especially in today's challenging economic climate. Through it all, we've stayed focused on listening closely to what matters most—you, our valued customers. Over the past 18 months, we've expanded our range of grips for pole and other sports, now offering 15 diverse brands and over 60 products sourced from as far as Australia to California and everywhere in between. Thanks to the continued recommendations from our loyal customers, our collection is constantly evolving. While we still carry a limited selection of pole and yoga wear, we are committed to curating a bespoke collection of timeless, classic pieces—avoiding the fast fashion movement and instead focusing on quality garments you can rely on year-round. As a small, female-owned business, we are deeply grateful for every order you place with us. Whether through social media or at events, we strive to stay connected and accessible to ensure we meet your needs every step of the way.

Indi Pole Dance is here to support you every step of the way on your heels journey, from beginner to instructor level! One heels dancer at a time, we are creating an inspired global community of heels dancers & instructors. Founded in 2014, we are the world’s foremost provider of heels-based pole education, through our beginner heels online course, our online studio, our 4-week online mentorships with the world’s best heels instructors, our 50 hour heels instructor training certification program & our Bali & Europe retreats! We believe that dancing and teaching heels is an art, and we teach what we preach! Check the postcard on your seat for special offers & follow us on socials! Join the Indi Pole Dance community & make 2024 the year you level up your heels skills, learning the best technique from the world’s best heels instructors!

Genie Polewear is a UK based eco-friendly polewear brand. Our primary focus is to make affordable, sustainable and ethical clothing with each item handmade to order. From full coverage to super cheeky, we offer a wide variety of styles ensuring there is something for everyone! We also offer our sub-line, Genie Undressed. Created in conjunction with strippers, it has a focus on all things sexy & SWer-centric. Think teeny tiny thongs and front clasp bikini tops for the perfect tease... Genie Undressed is designed to be undone. We are excited to be supporting the Eden Pole Competition and will be bringing a range of items for you to shop on May 4th. Eden attendees will also get early access to our brand new leopard print fabric - can't wait to see you there!

A physiotherapy service aimed at pole dancers and other aerialists, specialising in rebuilding strength, flexibility and confidence following an injury. With a focus on providing treatment in an inclusive manner, we pride ourselves on being friendly to LGBTQ+ persons and other under-represented groups.

Divine Pole Dance Retreats Cornwall are designed to bring out the artist in you – explore authentic and creative movement in our beautifully curated retreats. Treat yourself to a break that feeds your soul as well as your creative practice

Plus Size Pole and Aerial is a community group that aims to create safe spaces and opportunities for plus size folks. These will be spaces where people can show up as themselves and be able to experience freedom to explore joyful movement and feel unconditional support. Founded in November 2024 by Velvet Summer – a plus size, queer pole dancer based in the midlands, PSPAA will be hosting pole and aerial jams for the plus size community throughout 2025 with more exciting spaces and opportunities being planned for 2026. In our first year, we are offering our first scholarship, financially supporting one plus size pole dancer in attending Heelfire: The Showcase. We will also be sponsoring multiple events throughout 2025 including Kick Ass Curves and Blackstage. As well as creating safe spaces, we invite those associated with the pole and aerial communities to listen and learn from the information we share, and to observe the discussions we have on our socials with the community. A discussion we have already had has been around venue information and how this can be improved to be more inclusive and considerate of plus size folks attending that venue.